Full retail competition in the age of deregulation: parapharmaceutical diversification
as Pan-European strategic option
In a difficult, highly competitive market like FMCG, where there is a tangible risk
of commoditization, all the players in the entire value chain need to identify and
develop innovative business ideas in order to create additional value for the final
consumer. Deregulating markets can provide just the opportunity which is needed.
Parapharmacy is one possible route to a pan-European strategy for diversification.
Deregulation in energy and telecommunications also opens up new avenues. A special
seminar facilitated by Ernst & Young honed in on what deregulation has to
offer the industry and the shopper in terms of:
- growth
- innovation
- execution.
Speakers were drawn from the retail sector, and the energy and pharmaceutical industries
from across Europe.
Speakers: Vincenzo Tassinari, Coop; Luca Dal Fabbro, Enel;
Massimo Visconti, Ernst & Young;
Gioacchino Costa, ENI; David de Carvalho, Alex Parker, Johnson & Johnson;
Keith Higgins, P&G; Riccardo Bani, Sorgenia
Facilitated by Ernst & Young